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Self-Publishing For Dummies, by Jason R. Rich
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Covers budgeting, copyrighting, and marketing
Know the pros and cons of self-publishing and get your work in print
Thinking about self-publishing your book? This no-nonsense guide walks you through the entire process of going it alone, from preparing your manuscript and creating the perfect title to selling the final product. You'll see how to obtain an ISBN, work with printers and distributors, create a buzz with publicity, and take advantage of electronic publishing.
Discover how to
* Start your own publishing company
* Edit your work effectively
* Design and format your book
* Hire skilled professionals to help
* Manage outside vendors
* Build awareness for your book online
- Sales Rank: #157760 in Books
- Brand: Rich, Jason R.
- Published on: 2006-09-05
- Original language: English
- Number of items: 1
- Dimensions: 9.10" h x 1.00" w x 7.30" l, 1.24 pounds
- Binding: Paperback
- 388 pages
From the Back Cover
Covers budgeting, copyrighting, and marketing
Know the pros and cons of self-publishing and get your work in print
Thinking about self-publishing your book? This no-nonsense guide walks you through the entire process of going it alone, from preparing your manuscript and creating the perfect title to selling the final product. You'll see how to obtain an ISBN, work with printers and distributors, create a buzz with publicity, and take advantage of electronic publishing.
Discover how to
- Start your own publishing company
- Edit your work effectively
- Design and format your book
- Hire skilled professionals to help
- Manage outside vendors
- Build awareness for your book online
About the Author
Jason R. Rich is the bestselling author of more than 32 books, including a few self-published titles. He has also ghostwritten several additional books for business leaders and well-known experts in their field. As a journalist, Jason continues to contribute articles to numerous national magazines and major daily newspapers, and he works as a freelance public relations and marketing consultant for companies in a variety of industries.
Some of Jason’s recently published books include The Unofficial Guide to Starting a Business Online, 2nd Edition (Wiley); Pampering Your Pooch: Discover What Your Dog Needs, Wants, and Loves (Howell Book House); The Everything Family Travel Guide to Walt Disney World, Universal Studios, and Greater Orlando, 4th Edition (Adams Media); and American Idol Season 4: Official Behind-the-Scenes Fan Book (Prima/Random House). Jason is also writing a series of personal finance guides for Entrepreneur Press, the publishers of Entrepreneur magazine. His most recent self-published book is The Bachelor’s Guide to Life (iUniverse).
Most helpful customer reviews
41 of 41 people found the following review helpful.
Just what I needed
By Jeffrey W. Bennett
You can probably tell from the books that I have written that I have had some experience with self-publishing. However, the difference is the second time around was possible thanks to experience from reading Rich's book, "Self-Publishing For Dummies". I followed A-Z what he covered in the book and applied the specifics of my audience and came out with an amazing product.
My first book, Under the Lontar Palm, I published with a company that ended up charging customers 17.00 for the book. I had no control over the pricing and knew nothing of the publishing industry. The sales and marketing experience was as limited as my knowledge at the time and eight years later, the same paperback is listed at the same high price.
My second and most recent endeavor found me writing about a subject that had a large but limited audience. It was a subject I knew well and there are no other references for the audience. I bought the self-publishing book, followed the plan and now am experiencing the pleasure of knowing what I'm doing and providing a great product for my customers.
The Self-publishing for Dummies teaches how to format the book block and the cover, suggests resources or vendors who can provide the technical services. The author also explains how to get ISBN's, copyright, library congress numbers and other technicalities of writing a book and forming your publishing company. Additionally, he gives great advice on how you can register your company (sole proprietor, LLC, or corporation based on size and mission) and how to budget.
I decided to start my own publishing company (Red Bike Publishing) and distribute using lightning source. This is the same distributor that my novel's publisher used. This time, I control the cost and there are definite benefits. However, this is what works for me. The good thing about Rich's book is that he helps the reader analyze the best publishing option for them.
The next vital part is the marketing. Excellent advice on how to market my niche book. From his advice, I developed my own network and am enjoying professional relationships, sales and great opportunities from doing what I enjoy.
Obviously I haven't quit my day job, but now I have the experience and know how to get my next book going and continue to market my current book. I was able to provide a professional product, start a publishing company and make sales.
17 of 17 people found the following review helpful.
Buyer Beware
By Bruce Louis Dodson
This book is hopelessly out of date. Copyright 2006
Information is 90% useless.
If you by a self-publishing book that was published more that two years ago you are going to get a lot of wrong information.
This book has tons of it.
10 of 11 people found the following review helpful.
An eye opener
By greg haught
the content isn't efficient. it's organized in a way that some of the beginning information is tiresomely repeated. there are a couple of misused words and there seemed to be an effort to pad the word count. typical of today's market. it's just barely up to the usual "For Dummies" standard. but, it's a good introduction.
this helped me to decide that i wont print publish. without a turnkey printing solution (at least hundreds of dollars), it costs around $270 for your first ISBN (what a gouge) plus printing/binding/promotion. if you cant do your own design, at least hundreds more. if you can't do your own editing/proofreading, at least hundreds more. that information was very useful to me. the print market is absolutely flooded with less than outstanding content and presentation, and a gem quality book is expensive to produce. if you're not john grisham or jkr, it looks to me like lottery tickets would be a better use of the money.
jason also recommends that authors participate in forums and write book reviews so they can plug their own work. that's why our customer review sections and forums are clogged with self-serving industry spam.
not all authors use their own name. pen names aren't covered here.
i think i'll just brush up on html/css, offer my content free on the web and do some of my own content search optimizing. there's not nearly as much downside potential, just the time spent and hosting cost.
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